Getting Started With Social Networks

As a business owner, you know by now that building a strong, powerful, dominating presence online is essential to long term business success.

Staying competitive in your market these days requires well established Internet marking, Social Media marketing, and email marketing skills.

Are you paying too much for advertising that is no longer effective?

Almost daily, I listen to business owners who are investing money on ads that are not pulling in the prospects, clients and revenues they need.  Expensive, untargeted  ad campaigns are breaking the banks of many businesses.

Many have had to close their doors, largely due to the high cost of advertising that does not yield adequate results.

Although many realize they need to do something different, they are confused and frustrated with all the Social Media buzz going around.  Even those who have jumped ahead, and put their businesses on Twitter and/or Facebook, find themselves overwhelmed with the ongoing maintenance required to see results.

Many are enlisting the help of a specialist, or social media manager, to maintain their social media marketing campaigns.

As you may have heard, Pepsi Co. pulled out of this years Super Bowl, electing to utilize social media marketing rather than spending millions on a 30 second television ad.

Social media marketing, including blogging, which should be at the hub of every campaign, is free to use.  However, many larger companies are happy to hire a social media manager, paying them $30,000 – $50,000 annually just to create, manage, and maintain their campaigns.

Smaller companies can simply assign the tasks to an existing employee or manage the campaigns themselves.  Even brand new companies, can utilize social media marketing to build relationships, find new customers and get established, even without a lot of business captial up front.

Ideally, you’ll want to establish your brand across Facebook, Twitter, Linkedin and YouTube, with a blog at the center.  Also, Linkedin is a great place to find a social media manager if that is the way you choose to go.

80% of companies use Social Media in a hiring assessment, 95% use Linkedin as a primary tool to fine employees. – (Source: Jobvite social recruiting survey)

If you are not already utilizing social media to enhance your online marketing and dominate search engines, it’s easy to get started.

If you have questions about how to get started , feel free to leave a comment below and your questions will be answered within 24 hours.

If you would like to receive further training, sign up above for FREE access to my next, one hour, “Social Media Training And Q&A” call.

To go into even more depth and receive personalized, customized training and help setting up your business blogging and Social Media marketing system, register for my two-hour webinar intensive,

“Getting Started With Social Media-A Quick Start Guide For Business Owners And Entrepreneurs“

You will find the registration page at the “LIVE WEBINAR” tab at the top of this blog.

Click the “FREE SITE ASSESSMENT” tab above or the previous link to take a short, “Web Presence Evaluation” quiz.

Immediately after you complete the quiz, you will receive a FREE, detailed report on how you can improve the effectiveness of you online presence, or it will confirm that you are already on the right track.

Included with your free assessment, is a free, one-on-one, “Transform Your Web Presence For Leads And Sales” coaching session.

In this one-hour session, we will go over your quiz results, giving you an even deeper analysis.  Plus, I will answer any questions you may have.

When we’re done, you will be even better armed with the knowledge and tools you need to totally transform your web presence and become THE industry leader in your market.

Details on how to schedule your session are found in your quiz results.

Cherilynn Stone
www.cherilynnstone.com
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